Free sustainability movie: The Next Industrial Revolution: William McDonough, Michael Braungart and the Birth of the Sustainable Economy

Event Details

Free sustainability movie: The Next Industrial Revolution: William McDonough, Michael Braungart and the Birth of the Sustainable Economy

Time: November 4, 2014 from 6:30pm to 8:30pm
Location: Room 201 Galileo Hall, St. Mary's College of California
Website or Map: http://vwordpress.stmarys-ca.…
Event Type: free, movie, night
Organized By: Kenneth Worthy
Latest Activity: Sep 5, 2014

Export to Outlook or iCal (.ics)

Event Description

The One Planet Film Festival 2014 at St. Mary's College presents

The Next Industrial Revolution: William McDonough, Michael Braungart and the Birth of the Sustainable Economy (2001; 55min)

While some environmental observers predict doomsday scenarios in which a rapidly increasing human population is forced to compete for ever scarcer natural resources, Bill McDonough sees a more exciting and hopeful future. In his vision humanity takes nature itself as our guide reinventing technical enterprises to be as safe and ever-renewing as natural processes. Can’t happen? It’s already happening…at Nike, at Ford Motor Company, at Oberlin College, at Herman Miller Furniture, and at DesignTex…and it’s part of what architect McDonough and his partner, chemist Michael Braungart, call ‘The Next Industrial Revolution.’ The film explores how businesses are transforming themselves to work with nature and enhance profitability. 

Directed by Chris Bedford and Shelley Morhaim; Produced by Shelley Morhaim for Earthome Productions; Narrated by Susan Sarandon

With the shorts, The Story of Electronics (8 min) & The Story of Solutions (9 min)

Comment Wall

© 2019   Created by SCOCO.   Powered by

Badges  |  Report an Issue  |  Terms of Service